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Onilne-Marketing
Online marketing, refers to advertising and marketing efforts that use the Web and
email to drive direct sales via electronic commerce, in addition to sales leads
from Web sites or emails. Internet marketing and online advertising efforts are
typically used in conjunction with traditional types of advertising like radio,
television, newspapers and magazines.
Following are the key benefits of the Onilne-Marketing:
Internet marketing can also be broken down into more specialized areas such as Web
marketing, email marketing and social media marketing:
- Web marketing includes e-commerce Web sites, affiliate marketing Web sites, promotional
or informative Web sites, online advertising on search engines, and organic search
engine results via search engine optimization (SEO).
- Email marketing involves both advertising and promotional marketing efforts via
e-mail messages to current and prospective customers.
- Social media marketing involves both advertising and marketing (including viral
marketing) efforts via social networking sites like Facebook, Twitter, YouTube and
Digg.
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